Comments on: SketchUp IES Build Partnership : Energy Analysis : Building Performance : Simple BIM? : SketchUp Wins? Half Work, Half Play, Half other stuff Wed, 20 Jan 2016 16:22:10 +0000 hourly 1 By: Paul Lee Sun, 20 Jun 2010 11:19:02 +0000 Hi,

Great article!

My company is extremely interested in this whole area of SketchUp as a BIM platform. The numbers of people becoming interested in SketchUp will become a challenge to the big software providers.

My prediction:

– The bigger companies will alter their platforms to feed into SketchUp or some similar open platform.
– Autodesk, Graphisoft et al will realise that they need a completely new revenue model and end up selling advertising to BIM content providers along with free/ low cost BIM platforms

Some related posts:

SketchUp v Revit:
Call to create a BIM Platform in SketchUp: