Archivo etiqueta Autodesk
3D Model with photos from your iPad
Por Jim Foster - 3D, BIM, New Technologies - May 9, 2012
Autodesk announced the release of 123D Catch for the iPad. I have not yet tried the iPad version, but assume it’s mostly the same since before you chose the photographs to be sent to the cloud, and now it is sending photos you are taking from the iPad. One of the criticisms I had with it before is that you had to follow a very particular way of taking photos, which apparently I was not very good at because all my results came back looking like a kaleidoscope. However, everybody is looking for an iPad app/strategy these days and this helps. And if you get good at framing the pictures, using this on site to get basic 3D geometry, most likely for massing purposes or some initial energy analysis, well that’s very cool.
Holy Frijoles: Trimble acquires SketchUp : Game on to own Digital Buildings
Por Jim Foster - BIM, Built Environment, New Technologies - May 2, 2012
As they say on Sport Center, Trimble is en fuego, they acquired Tekla earlier with a well documented, well established player, especially in the structural space who also released their own BIM product with BIMsight, and now they are acquiring Sketch Up. While all the SketchUp users are asking, ‘who the hell is Trimble?’ The Trimble folks, or AEC folks understand. Looks to me that Trimble is vertically integrating and surrounding the ‘digital’ building. Someone said to me somewhere along the line that “Leica is an engineering organization that has to sell stuff. Trimble is a sales organization that happens to sell surveying equipment” Anyway you get the gist. Makes one wonder what Autodesk will counter with now that Trimble has crashed the party. Seems like Google has decided to give up the building data market and concentrate in collecting every piece of information that exists about individuals instead. That’s too bad because it would have been interesting to see the Google Machine start to digest all that building data. However, the fact alone that they had 30 million activations in the past year has to give anyone in this space pause, then again it’s free, but free works for market penetration. And honestly isn’t the end game to get a project into your ecosphere and manage it from design to demolition, from cradle to grave and Trimble is starting to put together a pretty compelling environment. Let’s take a look shall we:
Accubid - Cost Estimating Project Management Software : CAD based or screen take offs (acquired by Trimble August 2010)
HHK – GIS and CAD Surveying Solutions For Germany and Europe. (acquired by Trimble January 2008)
Meridian - Capital Projects and Major Renovation Management Software (acquired by Trimble October 2006)
Plancal -HVAC , Building equipment and Appliance Software (acquired by Trimble January 2012)
QuickPen - Provides Pipe and HVAC Estimating Software Solutions, CAD Detailing Solutions for HVAC and Mechanical Systems (acquired by Trimble March 2009)
Tekla – Building Information Modeling (BIM) Solutions (acquired by Trimble
Trimble Business Center – Allows you to edit, process, and adjust data from all Trimble surveying instruments from your desktop
Trimble Connected Community- Web based project management, let’s just call it the “Cloud” based management, at least they should.
So what’s all this Vertical Integration mean? Well Rockefeller or Carnegie would argue it creates efficiencies in the market place, offering you a better product for less money. However, I am more curious to how Autodesk responds. They could argue that Trimble is not a threat because they “Autodesk” are a 3D company, not just focused on AEC. It reminds me of quote from Bob Rosenberg, former CEO of Dunkin Donuts when asked about Krispy Kreme’s rise. This was at a time when Krispy Kreme was hot and expanding everywhere. CEO Rosenberg responded, “we don’t see them as a competitor.” To which you might say, are you kidding me, “DONUTS”, but he followed with “we’re a coffee company they’re a bakery.” And you know what, he was right, but we’re talking about the ownership of buildings in the digital domain, that’s big.
So we see a hardware company, Trimble, acquiring a lot of software. Would Autodesk start to acquire hardware. Although back in the day one of their product managers told me, “we don’t do hardware.” I expect to see more acquistions down the road. FARO, a publicly traded company at about $1 billion could be interesting. Where are the gaps in the portfolio? What’s next?
Shaking the Cage : Trimble to Distribute Teklas’s BIM Sight
Por Jim Foster - Adoption, BIM - February 16, 2011
So on the heels of Tekla’s announcement that BIMSight will be free to use for BIM coordination, clash detection and the like, the next Press Release is that Trimble will be a ‘preferred’ distributor, what preferred connotates is anyone’s guess, however, the business model of Trimble corporate carrying Tekla software is different. Now I know plenty of hardware resellers carry Leica and then are a VAR for Autodesk because they see the crossover but that’s not at the corporate level. Corporate level commitment, that’s different. Now I have heard people from Autodesk state, ‘we don’t do hardware’ meaning that their play is not to merge the worlds, however, Trimble and Tekla, different matter. Trying to rattle the Autodesk hegemony, not sure, but one thing is sure and it’s that this BIM thing is a big tent, from design to energy modeling, to CFD (Computational Fluid Dynamics) etc. and that going BIM to Field is going to get bigger. In fact, you can get Tekla’s software on Trimble’s Web site, BIMtoField.com -
“a Trimble Website dedicated to helping building owners, contractors, and engineers better understand the potential of solutions that allow the transfer of Building Information Modeling (BIM) data to field level systems for increased productivity and cost savings.”
A lot of people streaming into the Big BIM tent.
Free BIM : Tekla Announces BIM Sight : It’s all about the data
Por Jim Foster - Adoption, BIM - February 14, 2011
Interesting news that Tekla announces a new product for BIM communication, BIMsight, how this differs from Navisworks? well it’s free, and if you’ve seen people line up for free stuff at conventions, carnivals, playgrounds, sporting events, etc. you have to understand that ‘free’ gets people excited, but free is not necessarily good. I don’t doubt that Tekla put together an excellent product but the true value of the product comes from the people using it, trained on it, understanding and leveraging it, however, dropping the initial price hurdle to well, zero can’t hurt. It seems that it works like Navisworks in that BIM information is brought in for clash detection and project communication, I also wonder how the data is dealt with and stored; since I believe who ever has the data wins. That is, your in the Autodesk camp using their products, storing info in the cloud through them, barriers to exit start rising, you start using BIMsight to communicate with your clients/subs/etc. your then living in Tekla’s world. None of this necessarily a bad thing as standardization brings a lot of good and a lot of productivity gains, ask anyone who develops products for Windows.
However, begs the question, what’s the business model? As we used to see firms with their core product and developing/purchasing products to surround/extend their offering, and normally charge for it. In this case, give it away for free. Does this bring more people to Tekla Structure? Is there something else at work? Why do I ask these questions? Probably too much coffee or detective novels when I was kid. Maltese Falcon by the way, great book and great movie.
When I say BIM what do you think? The US Army Corp of Engineers thinks Revit
Por Jim Foster - Adoption, Autodesk, BIM, Revit - December 2, 2010
While I am no shill, I just pasted this straight from the wire. Info you can use? Maybe/Maybe not, but if your trying get on schedule with the US Government for projects, I’d say knowing Revit is better than not knowing it, and here’s another data point why.
USACE Selects Autodesk Software Solutions for Mission Critical Applications
LAS VEGAS, Nov 29, 2010 (BUSINESS WIRE) — Autodesk University:
Autodesk, Inc. /quotes/comstock/15*!adsk/quotes/nls/adsk (ADSK 36.53, +1.24, +3.51%) , a world leader in 3D design, engineering and entertainment software, today announced that the U.S. Army Corps of Engineers (USACE), has signed a multi-flex, enterprise license agreement for Autodesk products and Autodesk-related services and training. The contract value of the deal is $6 million over a three year period and includes access to the following Autodesk products: the Autodesk Revit family of products; AutoCAD Civil 3D software; and Autodesk Navisworks software products, among others.
“We are extremely pleased to further strengthen our long-standing relationship with the USACE with this agreement,” said Bill Goodson, vice president, North American public sector and utility sales, at Autodesk. “Autodesk software plays a vital role in helping USACE provide quality and responsive engineering services to over 37,000 employees in 90 countries worldwide. This agreement ensures USACE will have full access to the latest innovative Building Information Modeling (BIM) software tools and professional services to support its national defense mission. The flexible and concurrent licensing Autodesk is offering the USACE will provide better asset management and version control.”
Autodesk Software Products: Mission Critical Solutions for USACE
As BIM-based designs are required by the General Services Administration (GSA), the USACE now requires a BIM-based design approach for all vertical military construction (MILCON) projects in fiscal year 2010 and beyond. With today’s announcement, the USACE will now have complete access to Autodesk’s BIM family of products, including Autodesk Revit Architecture software and Navisworks software products. By having access to the BIM products, USACE personnel — who deal with managing building construction, operations and maintenance — will have the software tools and training necessary to take better advantage of the 3D building models being delivered by design contractors.
Exchange BIM : Bid and Win : Autodesk giving it away : Adword model coming to BIM?
Por Jim Foster - Adoption, BIM, Marketing - December 1, 2010
Okay so this might be premature but read today under Autodesk Broadens its Reach in the Wall Street Journal about how Autodesk is creating and marketing consumer products, where it currently holds no cache. Mention Autodesk to people outside of the AEC industry and they look at you much like a dog who’s heard a high pitch whistle. Autodesk created Sketchbook for the ipad and iphone. They also released Homestyler, which is free. The most expensive version of Sketchbook goes for $7.99. Now if you are not selling stuff to make money, how else can you do it? Let’s look at the popular models - you are a lead generation tool, allow advertising or create a marketplace and you take the vig on the transaction. If I am one, if not the biggest purveyor of 2D CAD and 3D Modeling Software I have an opportunity, an opportunity to hook into software that was not available when it was just 2D lines, but 3D objects, let’s think about it. One of the D’s, ‘Cost’, how is that driven through the system, well, mostly by quantity take offs, and creating a liquid marketplace that allows the quantity take offs, or actual fabrication to be bid on creates transparency/liquidity. Allowing for brand name components to be swapped into a building model, making it more of a building information model, allows it to be spec’d during the design phase, what’s that worth as a vendor? Even Microsoft is getting in on this with their release of Microsoft Hohm, energy data based on location, tax, records, etc. When looking at specific retrofits there is a frame with ‘local professionals.’ Cannot be long until they are offering branded insulation, (owens corning) , and Energy Star appliances.
The building model becomes the grocery store and there are slotting fees, fees to put your product on the end cap, fees to put it on a particular shelf, etc. So fees, hmmn, to have a certain level of prominence in the marketplace, sound familiar? Google’s Adwords. Understand that the supermarkets were there first and are most excellent at retail, and the companies involved in selling through supermarkets, are also most excellent in, well, marketing, think P&G. Homestyler, allows you to choose between “20,000+ generic and branded items”, cue branded items, and right from the web site:
Autodesk Homestyler automatically compiles a list of the products in your new home design, including information such as brand name, model, color, and more. It tallies approximate quantities for counter-tops, flooring, baseboards, and paint, so you’ll know exactly the amount of materials to buy. Simply print your list and bring it with you when you head out to shop.
Dupont (counter-tops), Sherwin Williams (Paint), Dacor (Appliances) , FLOR (Carpeting) are already prominently featured.
Now this seems awfully like the tip of the spear, before Autodesk partners with a major shopping site, Sears? / Amazon? for fulfillment and to get appliances etc. into your house. And if you were Sears what would you pay to be the partner or get slotted to be top dog in this universe. Autodesk has stated that they want to get over 50 million customers in 2 years, if you are essentially giving away the software, what’s the point? Well, guess what, besides having a kid, the #1 reason for you to go on a spending binge is buying a new house, or conversely redesigning your existing one and for the marketing savvy folks being first in is a big deal as they can shape and form your opinions. Start thinking of the Autodesk Seek Website as the market or Google’s 3D Warehouse.
While we can argue the big brotherly approach of all this, in truth, if you have gone to the trouble of designing your own kitchen, this integration of design/shop/fulfillment can be a blessing instead of plugging in a generic cook top, wondering if the dimensions are right, wondering what the warranty info is, you could have right there, good right? Scary that the whole world knows you own 6 Burner Jenn Air Cook Top? Well you can decide for yourself. But this type of integration is coming and with it, standard marketing practices that have been around for a long time, tracking purchases? who do you think was there first with loyalty cards, most likely your local grocery store, and don’t think they did not turn around and sell that information. Just know it exists and enjoy the abundance of free software that’s around that can make your life easier, also know that someone somewhere is paying for it.
Reality Capture #2 on Autodesk Labs Hit List : Project Galileo to join other tools. BIM
Por Jim Foster - 3D, Autodesk, BIM, Built Environment, Point to Point Laser Technology, Revit - November 30, 2010
As reported by Matt Ball, Brian Mathews, the Autodesk VP in charge of Autodesk Labs, gave a media briefing updating ‘his Seven Technology Trends lecture with example projects.’ Reality capture or as otherwise stated, turning analog into digital, being #2 on the hit list. So capturing the Built Environment is starting to get serious traction, and while I hesitate to use the word traction, well, that’s what its getting.
Previously in the conversation people would talk about all the wonderful things software can do for buildings, then you realize the majority of construction is in the built environment and it becomes, well just give me the building, or at lest the digital equivalent of the building and look at the wonderful things software can do, however, most presupposed the digital equivalent of the building. Not anymore, more and more companies are releasing software and tools to capture the built environment, or call it reality capture if you like, but soon there are going to be a lot more tools on your shelf.
Autodesk has released, Project Photofly . and will soon release Project Galileo which according to its splash page, “is an easy-to-use planning tool for creating 3D city models from civil, geospatial and building data, and 3D models.” Plus Autodesk has release shape extraction tools from PointClouds directly inside of AutoCAD. Rand Technology/Avatech/Imaginit hybrid has released PointCloud manipulation tools inside of Revit and we are in the final beta of PKNail, a PPLT (Point to Point Laser Technology) system that allows a user to drive Revit commands and enter dimensional data directly from a range finder allowing a user to build a Revit model in the field. Plus we recently saw the beautiful kinect hack allowing a user to capture and even measure 3D video. I can’t say which technology or mixture of technologies will work best for you, but your job is going to get easier.
Greening the Built Environment : Autodesk joins IBM’s Green Sigma Coalition : IBM Flexing its Market Power Muscle : BIM
Por Jim Foster - BIM, Built Environment - October 5, 2010
Quick jumble from IBM to BIM and it seems a lot of threads are coming together between IBM and the AECOM community. Smart Buildings and Smart Cities, IBM and Dassault, IBM Maximo, etc. How this comes to grind with LEED, and EnergyStar initiatives , etc remains to be seen but there is quite a roster to this invite only list. Charter members include: Johnson Controls, Honeywell Building Solutions, ABB, Eaton, ESS, Cisco, Siemens Building Technologies Division, Schneider Electric and SAP but nothing like owning the process and selling services, hardware, software, product to achieve Green Sigma. The process itself :
“Combines real-time metering and monitoring with advanced analytics and dashboards that allow clients to make better decisions that improve efficiency, lower costs and reduce environmental impact.”
IBM goes on to outline the validation process which is, you guessed it, validated by IBM. How this differs from LEED which:
… is an internationally recognized green building certification system, providing third-party verification that a building or community was designed and built using strategies aimed at improving performance across all the metrics that matter most: energy savings, water efficiency, CO2 emissions reduction, improved indoor environmental quality, and stewardship of resources and sensitivity to their impacts.
Now I am a capitalist so increasing shareholder value is something I take to heart, sure there’s a lot more in the mix than that and who am I to take IBM to task for flexing its market power muscle but aren’t we talking the same side of the coin only IBM wants to own the coin too. One could argue that Green Sigma is the practical application of LEED principles. That should keep respective communication departments off my back. Regardless of who owns the process the end goal for each is laudable, and now proven that ‘green’ is good business.
As reported by Lauren Browne at Connect Press IBM brought Autodesk in for its expertise in modeling and the built environment.
“It occurred to IBM, that it would make sense, given that the built environment requires multiple layers of solution sets including hardware, software, services, financing, etc. that no one company could do this (tackle greening the built environment) in isolation. And if they did, they would be handicapping themselves.” - Emma Stewart, Senior Program Lead, Sustainability, Autodesk.
This could help explain the Photofly and PointCloud tools expected in the most recent release of Autocad but if you start doing the math, +$400 billion in sustainable retrofits, +75% of construction done in the built environment you understand why the big guns are out.
Autodesk taking as builts seriously : Photo Modeling and PointClouds in next release?
Por Jim Foster - Autodesk, Built Environment, New Technologies - August 16, 2010
With all the stuff flying out of Autodesk Labs recently one maybe blinded by the technology slant rather than the strategy. Looking specifically at Photofly and their new PointCloud tools with shape extraction Autodesk is putting together a strong effort in capturing the built environment within their CAD platform. Looking at the ribbon from an AutoCAD beta you can see that Photo Modeling and PointCloud are options available directly within the menu.
You can see these option on the far right, somewhat obscured by one of my feeds. Yes, my blog formatting skills still need fine tuning. Last time we researched this over 80% of construction in Boston was done within existing buildings. This new technology push with our own research dove tails nicely with the sustainable retrofit anecdotes.
I think it becomes more important that applications work within familiar platforms to not not only increase their adoption but also to incorporate into an existing workflow. Asking anyone to learn a new platform is always a tougher hill to climb and most shops are standardizing their drafting/modeling on to one or two applications.
From a technology stand point, the more tools the more better because this has been a soft spot in the whole CAD/BIM world, that is I am working in an existing building, I use Revit, I used AutoCAD, okay, now where do I start. Defining this will help everyone.





